When this category helps
Several partners can influence a sale and claim commission.
Choose by use case
Tracking & attribution
Connect a partner touchpoint to an eligible conversion and explain competing claims.
31 services to examine against their role and your requirements.
A test before commitment
Test a click, purchase, duplicate event, refund and refused consent. Check identifiers, timestamps and final states in exports.
The mistake to avoid
Server-side tracking does not remove the need to examine collected data and applicable consent rules.
Evidence to request
Trace a test order through consent, deduplication, refund, approval and export before relying on reports.
Services to examine
This list includes different operating roles. Inclusion is not certification, independent testing or a guarantee of admission. Descriptions are editorial summaries; confirm current terms at the official source.
Tracking & attribution
Everflow
A partner marketing platform for tracking, attribution, partner management and performance reporting. It is aimed at teams that need to organise offers and relationships while keeping a close operational view of events, traffic quality and approved outcomes.
Networks, agencies & brands
- Stated coverage
- Global
- Editorial reference
Tracking & attribution
Affise
Performance marketing software supporting partner tracking, automation, analytics and payout workflows. It can be examined by networks, agencies and advertisers that need a dedicated operating layer for multiple offers, traffic sources and partner accounts.
Networks, agencies & advertisers
- Stated coverage
- Global
- Editorial reference
Tracking & attribution
Voluum
Campaign tracking, attribution and optimisation software for paid-traffic and performance-marketing teams. It is particularly relevant where campaigns span several traffic sources, landing pages and offers and require rapid comparison through consistent reporting.
Media buyers & affiliates
- Stated coverage
- Global
- Editorial reference
Tracking & attribution
RedTrack
Marketing attribution and automation platform for paid campaigns, partner traffic and conversion data.
Media buyers, agencies and brands
- Stated coverage
- Global
- Editorial reference
Tracking & attribution
Binom
Self-hosted click-tracking platform for analysing and optimising performance advertising campaigns.
Performance marketers and media buyers
- Stated coverage
- Global
- Editorial reference
Tracking & attribution
BeMob
Cloud campaign tracker for performance marketing traffic, conversions, reporting and optimisation.
Affiliates and media buyers
- Stated coverage
- Global
- Editorial reference
Tracking & attribution
Keitaro
Self-hosted advertising tracker and traffic-distribution platform for performance campaigns.
Affiliates, agencies and media buyers
- Stated coverage
- Global
- Editorial reference
Tracking & attribution
FunnelFlux
Visual funnel tracker for routing traffic, attributing conversions and comparing campaign paths.
Performance marketers
- Stated coverage
- Global
- Editorial reference
Tracking & attribution
CPV Lab Pro
Self-hosted performance campaign tracker covering funnels, traffic sources, offers and conversions.
Affiliates and media buyers
- Stated coverage
- Global
- Editorial reference
Tracking & attribution
AdsBridge
Cloud tracking and traffic-distribution platform with landing-page, reporting and optimisation tools.
Affiliates and performance teams
- Stated coverage
- Global
- Editorial reference
Tracking & attribution
ClickMagick
Link tracking and attribution software for campaigns, funnels, conversion actions and traffic-quality monitoring.
Online marketers and small businesses
- Stated coverage
- Global
- Editorial reference
Tracking & attribution
Improvely
Conversion tracking software combining campaign attribution, customer journeys and click-fraud monitoring.
Small marketing teams and agencies
- Stated coverage
- Global
- Editorial reference
Tracking & attribution
AnyTrack
Conversion data platform connecting marketing events with advertising networks and analytics systems.
E-commerce and performance marketers
- Stated coverage
- Global
- Editorial reference
Tracking & attribution
HYROS
Ad-tracking and attribution platform designed to connect customer journeys with paid-media conversion outcomes.
Performance advertisers and agencies
- Stated coverage
- Global
- Editorial reference
Tracking & attribution
Triple Whale
Commerce analytics and attribution platform consolidating store, advertising and customer performance data.
E-commerce brands
- Stated coverage
- Global
- Editorial reference
Tracking & attribution
Northbeam
Marketing intelligence platform for multi-touch attribution, media measurement and budget planning.
E-commerce and consumer brands
- Stated coverage
- Primarily North America
- Editorial reference
Tracking & attribution
Rockerbox
Marketing measurement platform offering multi-touch attribution, incrementality and channel reporting.
Consumer brands and marketing teams
- Stated coverage
- Primarily North America
- Editorial reference
Tracking & attribution
Wicked Reports
Marketing attribution platform linking advertising activity with customer revenue and lifetime value.
E-commerce and subscription marketers
- Stated coverage
- Global
- Editorial reference
Tracking & attribution
SegMetrics
Marketing attribution and revenue analytics connecting campaign, lead and customer lifecycle data.
Subscription and digital-product businesses
- Stated coverage
- Global
- Editorial reference
Tracking & attribution
Ruler Analytics
Marketing attribution platform connecting calls, forms and customer journeys with CRM revenue outcomes.
B2B marketing and sales teams
- Stated coverage
- Global
- Editorial reference
Tracking & attribution
Dreamdata
B2B revenue attribution platform connecting marketing and sales touchpoints across long customer journeys.
B2B revenue teams
- Stated coverage
- Global
- Editorial reference
Tracking & attribution
HockeyStack
B2B analytics and attribution platform combining marketing, product, sales and revenue journey data.
B2B marketing and revenue teams
- Stated coverage
- Global
- Editorial reference
Tracking & attribution
AppsFlyer
Mobile measurement platform for attribution, deep linking, audience activation and fraud protection.
App developers and mobile marketers
- Stated coverage
- Global
- Editorial reference
Tracking & attribution
Adjust
Mobile measurement platform covering attribution, analytics, campaign automation and fraud prevention.
App developers and mobile marketers
- Stated coverage
- Global
- Editorial reference
Tracking & attribution
Branch
Linking and measurement platform for deep links, mobile attribution and cross-platform user journeys.
App and cross-platform growth teams
- Stated coverage
- Global
- Editorial reference
Tracking & attribution
Singular
Marketing intelligence platform combining mobile attribution, cost aggregation, analytics and fraud prevention.
Mobile marketers and app businesses
- Stated coverage
- Global
- Editorial reference
Tracking & attribution
Kochava
Omnichannel measurement platform for attribution, identity resolution, audience data and campaign analytics.
Mobile and connected-device marketers
- Stated coverage
- Global
- Editorial reference
Tracking & attribution
Tenjin
Mobile marketing analytics platform for attribution, advertising revenue and campaign performance data.
Mobile game and app developers
- Stated coverage
- Global
- Editorial reference
Tracking & attribution
Airbridge
Cross-platform measurement product covering mobile and web attribution, deep linking and marketing analytics.
App and web growth teams
- Stated coverage
- Global
- Editorial reference
Tracking & attribution
wecantrack
Affiliate data platform consolidating network conversions and sending attributed events to analytics and ad platforms.
Affiliate publishers and media buyers
- Stated coverage
- Global
- Editorial reference
Tracking & attribution
Trackonomics
Affiliate data management platform for consolidating link, conversion and revenue reporting across networks.
Commerce-content publishers
- Stated coverage
- Global
- Editorial reference